When you can track customers through your point of sale system, you can manage your relationship with your customers and improve your service. To track purchases effectively, you must be able to ...

Adobe Inc. is updating its Adobe Real-Time Customer Data Platform offering with new capabilities that it says will help customers overcome plans by Google LLC to block third-party cookies. The company ...

Customer experience professionals must be getting better at what they do. They define their biggest challenge as cross-functional communication across business departments, up slightly from 2023. But ...

Rock/Creek has a lot to gain from learning about its customers — particularly their plans for outdoor adventures. The retailer’s most valuable shoppers are those who are about to “graduate”— set off ...

Organizations that track their performance are able to improve their employees' efficiency and enhance the effectiveness of their operations. However, it can be difficult to know what to track, given ...

Smartphones, smart TVs, and even smart homes, it seems that everything is connected to the internet these days. It is near impossible to get anything done without Wi-Fi connection or subscribing to ...

Opinions expressed by Entrepreneur contributors are their own. Like everything good in the world, customers have value. And while their value as people is immeasurable, their value as customers can be ...

LONDON, Jan. 30, 2024 /PRNewswire/ -- Able Customer Data Platform (CDP), an innovator in advanced customer journey analytics, announces the launch of its integration with Calendly, the company helping ...

It seems like a simple enough question. But like most simple questions, when you get under the hood, the first answer isn’t always the right answer. You might find that you think you’re building a ...