The Interactive Advertising Bureau (IAB), the leading trade association for the digital advertising industry, today launched its first-ever AI Transparency and Disclosure Framework, an industry ...

Reddit is continuing to refine its ad stack and is now testing a customizable interactive advertising format with select advertisers. “Interactive Ads” introduces various ad types that invite Reddit ...

Advertisers love new ad formats, especially on connected TV. Just look at how many platforms announced their own during the IAB NewFronts and TV upfronts last month. But it’s possible to have too much ...

The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy. Its membership comprises more than 700 leading media companies, brands, agencies ...

Viewers aren’t just watching streaming content anymore; they’re living in it. And while they’re streaming, they’re telling us something important about how they want to experience advertising. They ...

Some may think autonomous vehicles will stifle the growth of ride-share companies like Lyft and Uber, but actually it’s the opposite as other companies begin 2026 by creating new types of advertising ...