Today we have access to a lot of media channels. They fall into one of three types of media: paid, owned and earned. Before you leverage them, you need to understand how each type of media functions ...

Time for today's Latin lesson! The word multimedia comes from two Latin roots, multi and media: multi-, meaning several or many, and media-, meaning in the middle. This multimedia definition tells us ...

Did you know that 61% of people now use an Adblocker tool when surfing the web? People are sick and tired of being bombarded with advertising that’s in their face and not relevant. They’re craving ...

Forbes contributors publish independent expert analyses and insights. William Arruda covers personal branding, leadership, and careers. To build a powerful, influential personal brand, you need to be ...

A new survey from Deloitte has intriguing data about the behavior of media consumers across age groups. There are more types of media to consume than ever nowadays. From linear TV to on-demand ...