Throughout 2014 (and the decade prior), Google hasn’t been shy about telling people what its algorithms are looking for. Initially, algorithms targeted spammy backlinks, keyword stuffing, and domain ...

Research from Google found that website bounce rates increase by as much as 31% from one-second to three-second load times. In my experience, page load times are one of the most consistent technical ...

When people click on a link to your website, does your homepage appear almost instantly in their browser window? Or do they have to wait while large graphic files, video, Flash, or ads load? If your ...

When businesses think about their websites, most think it’s simply enough to have one. But today, that’s usually no longer the case — at least, not if you care about your SEO and digital marketing ...

Opinions expressed by Entrepreneur contributors are their own. When it comes to web browsing, five seconds can seem like an eternity, especially when users are waiting for a slow website to download.

A website often serves as the first interaction between a prospective customer and a business. The adage "you can only make one first impression" rings true when a user sees a company homepage. With ...

One second is the golden standard mobile websites must meet or beat to reach and convert consumers high on expectation and low on patience, Time is money!” used to be the command companies followed to ...

Opinions expressed by Entrepreneur contributors are their own. When you imagine your website’s visitors, what do you see? Small business owners? Local homeowners? Impatient clickers? If your visitors ...