Learn how to increase sales, expand market reach, and enhance competitive advantage by making products readily available to consumers where and when they want them. In the interconnected world of ...

Many simple and effective methods exist for measuring the profit impact of three of the four P's of marketing: price, promotions, and product. However, controlled experiments in test markets are ...

Relying solely on direct distribution may limit your market reach. To unlock new growth opportunities, it’s crucial to establish a well-balanced mix of distribution channels. Distribution partners can ...

In 2026, a critical mass of sports rightsholders will invest in launching their own D2C platforms, even if the primary game ...

“The beauty of this event is it gives vendor channel executives a chance to meet face to face in one place in a day and a half with the CEOs and top executives from distributors that deliver more than ...

'The distributors are really the only entity within the IT ecosystem that have the ability to provide and support multivendor solutions,’ says GTDC CEO Frank Vitagliano. 'The distributors touch ...

NEW YORK--(BUSINESS WIRE)-- While the branch network remains the anchor for customer relationships, a streamlined and integrated multi-channel distribution strategy with the customers’ preferences at ...

Crafting a press release is only the first step. To maximize visibility and results, you need a press release distribution strategy that is intentional, timely, and measurable. That’s where Business ...

Club Quarters has named former SAP Concur executive Louis Bouchayer as VP of distribution, a new position, effective ...